presale pre‧sale [ˌpriːˈseɪl◂] noun [countable, uncountable]
1. FINANCE an agreement to sell a product before it has been completed:

• The picture will at worst break even, based on presales of the film for various territories.

2. presale estimate/​price COMMERCE the price someone expects to get for a product, especially one sold at an auction (= an occasion when something is sold to the person willing to pay most for it):

• The doll sold for $5100, more than 5 times its presale estimate of $800/​$1000.

* * *

presale UK US /ˈpriːseɪl/ noun [C or U] FINANCE, MARKETING
an agreement to sell something before it is finished or available: »

The builder's remaining units, the ones unclaimed during presale, also hit the market.

Financial and business terms. 2012.

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Look at other dictionaries:

  • Presale — Presale, eine Art Schafe, s. u. Arques …   Pierer's Universal-Lexikon

  • presale estimate — UK US noun [C] (also presale price) FINANCE ► the price that something is expected to sell for, especially at an auction: »The photograph carries a presale estimate of $15,000 to $20,000 …   Financial and business terms

  • presale price — UK US noun [C] FINANCE ► PRESALE ESTIMATE(Cf. ↑presale estimate) …   Financial and business terms

  • presale — /pree sayl /, n. a sale held in advance of an advertised sale, as for select customers. [PRE + SALE] * * * …   Universalium

  • presale — noun a) The sale of something privately, before it is available to the public b) The sale of a property before it is built …   Wiktionary

  • presale — Sale of real estate (e.g., condominium units) before construction has started …   Black's law dictionary

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